Building resilient business models are emblematic of the post-pandemic world. Yet they remain poorly understood, even as they transform competitive landscapes across industries. Ultimately, business model innovation is about creating value, for companies, customers, and society. It is about replacing outmoded models by applying two powerful “tools” called the Value Proposition Canvas and the Business Model Canvas.

Value Proposition Canvas

The Value Proposition Canvas is a tool developed by Strategyzer which can be used to understand your customers’ needs, and design products and services they want.

Business Model Canvas (BMC)

The Business Model Canvas is a Strategic Management and Lean Startup template for developing new or redesigning existing business models to create competitive advantage.